If you enjoy the outdoors and love the ocean and fishing like we do, then you know that there is much more to fishing then just catching fish. And, because it is our desire to help you experience the truly important things about fishing; as well as help you catch “that one fish" more than just once in a lifetime. We have been busy working hard behind the scenes. We have new shapes and colors being released. These colors and shapes are currently in different phases of development and testing. We have created a new section on our website to feature these new releases. You can find this section in our Main Menu under “New Bait Shapes”. And, we invite you to take a few minutes to check-out this section. It’s our hope that you will come to more than just love our baits, like we do. For us the exciting thing about all of this is that we are just getting started with much, much, much more coming - our best baits and colors has not been released yet. (NOTE: This website is a work in progress - We are still editing and improving this website. Also, all orders are made to order, and we are working dilligently to get all of the orders out as quickly as we can. So if you need a bait shape or color right away please visit one of the retail locations that carry our baits. Thank you for your continued consideration, understanding, and support.

Off Da Edge

We believe that everyone should experience all of the important thing about fishing. And, honestly, fishing is so much more then catching fish.  This is one reason why we created our "Off Da Edge" Collection.  Our Off Da Edge Collection features tested bait designs that are highly effective in catching many open ocean species in Hawaiian waters.  Some of these designs, were added durability is needed, are made with our special extra durable premium Bluewater Soft Plastic Blend.  And, the other bait designs are made with our regular responsive premium durable soft plastic blend.   

12 products
  • Opelu caught with Da Fry - Chinese New Year Firecracker Bluewater Blend (Color Code 0004)
    from $4.56
    from $4.56
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  • Atomic Blue (Color Code 0081) Maui Worm
    from $4.58
    from $4.58
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  • from $5.00
    from $5.00
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  • 2 inch Alpha Worm - Ice Nehu Glow
    from $5.25
    from $5.25
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    from $5.00
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  • from $5.00
    from $5.00
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  • from $5.25
    from $5.25
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  • from $4.59
    from $4.59
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