If you enjoy the outdoors and love the ocean and fishing like we do, then you know that there is much more to fishing then just catching fish. And, because it is our desire to help you experience the truly important things about fishing; as well as help you catch “that one fish" more than just once in a lifetime. We have been busy working hard behind the scenes. We have new shapes and colors being released. These colors and shapes are currently in different phases of development and testing. We have created a new section on our website to feature these new releases. You can find this section in our Main Menu under “New Bait Shapes”. And, we invite you to take a few minutes to check-out this section. It’s our hope that you will come to more than just love our baits, like we do. For us the exciting thing about all of this is that we are just getting started with much, much, much more coming - our best baits and colors has not been released yet. (NOTE: This website is a work in progress - We are still editing and improving this website.)

Our Retail Partners

Here are the other locations where you can find our baits:  

Roy's Fishing Supply (Aiea, Oahu)
Harbor Center
98-025 Hekaha St #12
Aiea, HI 96701
Phone: (808) 487-7690
Maui Sporting Goods (Wailuku, Maui)
92 N Market St
Wailuku, HI 96793
Phone:  (808) 244-0011
S. Tokunaga Store  (Coming Soon)
619 Manono St.
Hilo, HI 96720
Phone: (808) 935-6965
HiFishGear (Ewa Beach, Oahu)
91-775 Papipi Road
Ewa Beach, Hawaii 96706
Phone: (808) 689-6368
Hanapa'a - Kauai (Kapa'a, Kauai)
1267 Ulu Street

Kapaʻa, HI 96746

Welcome Newcomer